TTG LGBT

Conference Agenda

The 2018 TTG LGBT Conference will take place at Tropicana Beach Club on July 4.

Tropicana Beach Club 2

The workplace – opening employers’ eyes to diversity

 

9:30 – 9:45: Opening address

 

Sophie Griffiths, editor, TTG

 

Welcome Address, Headline Conference Sponsor

 

Miguel Angel Pérez, Brand Manager, Valencia Tourism

 

10:00 – 10:25: The workplace in 2018

 

Vicky Hayden, head of private sector programmes, Stonewall

 

More and more companies are signing up to diversity charters and embracing inclusiveness. But how are they doing it and why does it matter? We set the scene for 2018…

 

10:30 – 11:10: Case Study: What does good look like?

 

Amy Stanning, head of Region for Home Solutions West, Barclays

 

After spending most of her life living as someone she wasn’t, Amy transitioned while still holding down her job in the City. She is a Director for Barclays Mortgages and former Co-Chair and Ambassador of Spectrum, Barclays’ LGBT colleague network She became the first transgender person to become a “voice of Channel 4” - here she tells her story and discusses what businesses can do to embrace diversity and inclusion

 

11:15 – 11:45: Why does diversity matter?

 

Amy Stanning, head of Region for Home Solutions West, Barclays

Vicky Hayden, head of private sector programmes, Stonewall

John Licence, vice president – premium and select brands Europe, Marriott International

 

Exploring why inclusive workplaces matter – and what the repercussions can be if employers fail to take note

 

11:45 – 12:05pm: MORNING BREAK

 

Destinations under the rainbow spotlight

 

12:05 – 12:35: The LGBT traveller in 2018 – and the ethical dilemma

 

Tris Reid-Smith, editor-in-chief, Gay Star News

 

With a number of tourist hotspots still sporting outdated anti-LGBT laws, new data from a survey conducted by Gay Star News in partnership with TTG will explore what LGBT travellers are looking for in their holidays, how far the ethics of a destination affects travel choices and whether the travel industry should be doing more to help change global attitudes

 

12:35 – 13:05: CASE STUDY: Changing attitudes in the Caribbean

 

Donnya Piggott, president of Barbados Gays, Lesbians and All-Sexuals against Discrimination (B-Glad) and founder of Pink Coconuts

 

Barbados is one of many Caribbean islands where homosexuality remains illegal, and the penalty is life imprisonment for anyone convicted. But Donnya is on a mission to change attitudes – not only on the ground, but for LGBT visitors arriving on its shores. She will talk about her work with local hoteliers, how she has encouraged them to embrace the LGBT community and the differences this has made.

 

13:05 – 13:25: Destination masterclass

 

Moderated by Tris Reid-Smith, editor-in-chief, Gay Star News

 

Gabriel Dorch, country manager UK, Visit Sweden

Mladen Ljubisic, head of Slovenian Tourist Board for UK and Ireland

Mark McCulloch, communications director, Brand USA, UK & Ireland

 

From emerging LGBT hotspots to established destinations, the panel will explore how and why the tourist boards are successfully targeting the LGBT market – and the lessons they learned along the way

 

13:25 – 15:15: LUNCH – AND MARKETPLACE

 

Marketing Magic – how to appeal to LGBT customers

 

15:20 – 15:40: CASE STUDY: “Saying it with Pride”

 

Ray Murphy, senior editor, We Are Social

 

Last year HSBC approached creative agency We Are Social with the challenge of devising a campaign that would show their support of Pride. The result was a short film that received recognition from publications such as Creativity, Campaign, More About Advertising and Shots. Ray explains the thinking behind the creative concept; the importance of authenticity; the challenges We Are Social faced; and how the film was received by customers.

 

15:45 – 16:10: CASE STUDY: Becoming an Ally and moving the ‘business needle’

 

Susie Goss, marketing director, James Villa Holidays

 

Last year Susie attended the TTG LGBT Conference, and realised that she wanted to start making some changes within her business. From becoming a proud Ally and proactively supporting diversity in the workplace, to altering marketing images to include mixed-race families and LGBT couples, Susie has now shifted the needle at James Villa Holidays and helped ensure it remains a fully inclusive and diverse business.

 

16:10 – 16:30: Ask the experts – your chance to change your business

 

Ray Murphy, senior editor, We Are Social

Susie Goss, marketing director, James Villa Holidays

James Lavin, UK and Ireland sales manager, Contiki

 

A chance for delegates to find out how they can also become an Ally and change their business. Our panel of experts will offer further advice on marketing dos and don’ts, ensuring authenticity and how to target LGBT millennials, families and the older generations.

 

16:30 – 17:30: KEYNOTE

 

Hannah Winterbourne and Jake Graf

 

17:35 – 17:40: Conference close - Sophie Griffiths, editor, TTG

 


The conference is designed to educate and inform those wanting to market and sell to the LGBT sector. More information about 2018 will be announced soon.

 

This year, the LGBT Conference will take place at the Tropicana Beach Club, where you can experience a trip to paradise without having to set foot out of London.

 

Tropicana Beach Club

Parker Street

London

WC2B 5PW

 

Visit website

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TTG Media Limited.
Place of registration: England and Wales.
Company number 08723341.
Registered address: New Bridge Street House, 30-34 New Bridge Street, London EC4V 6BJ
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