Conference Agenda

The 2018 TTG LGBT Conference took place at Tropicana Beach Club on July 4.

Tropicana Beach Club 2

The workplace – opening employers’ eyes to diversity


9:30 – 9:45: Opening address


Sophie Griffiths, editor, TTG


Welcome Address, Headline Conference Sponsor


Miguel Angel Pérez, Brand Manager, Valencia Tourism


10:00 – 10:25: The workplace in 2018


Vicky Hayden, head of private sector programmes, Stonewall


More and more companies are signing up to diversity charters and embracing inclusiveness. But how are they doing it and why does it matter? We set the scene for 2018…


10:30 – 11:10: Case Study: What does good look like?


Amy Stanning, head of Region for Home Solutions West, Barclays


After spending most of her life living as someone she wasn’t, Amy transitioned while still holding down her job in the City. She is a Director for Barclays Mortgages and former Co-Chair and Ambassador of Spectrum, Barclays’ LGBT colleague network She became the first transgender person to become a “voice of Channel 4” - here she tells her story and discusses what businesses can do to embrace diversity and inclusion


11:15 – 11:45: Why does diversity matter?


Moderated by Sophie Griffiths, editor,TTG


Amy Stanning, head of Region for Home Solutions West, Barclays

Vicky Hayden, head of private sector programmes, Stonewall

John Licence, vice president – premium and select brands Europe, Marriott International


Exploring why inclusive workplaces matter – and what the repercussions can be if employers fail to take note


11:45 – 12:05pm: MORNING BREAK


Destinations under the rainbow spotlight


12:05 – 12:35: The LGBT traveller in 2018 – and the ethical dilemma


Tris Reid-Smith, editor-in-chief, Gay Star News


With a number of tourist hotspots still sporting outdated anti-LGBT laws, new data from a survey conducted by Gay Star News in partnership with TTG will explore what LGBT travellers are looking for in their holidays, how far the ethics of a destination affects travel choices and whether the travel industry should be doing more to help change global attitudes


12:35 – 13:05: CASE STUDY: Changing attitudes in the Caribbean


Donnya Piggott, president of Barbados Gays, Lesbians and All-Sexuals against Discrimination (B-Glad) and founder of Pink Coconuts


Barbados is one of many Caribbean islands where homosexuality remains illegal, and the penalty is life imprisonment for anyone convicted. But Donnya is on a mission to change attitudes – not only on the ground, but for LGBT visitors arriving on its shores. She will talk about her work with local hoteliers, how she has encouraged them to embrace the LGBT community and the differences this has made.


13:05 – 13:25: Destination masterclass


Moderated by Tris Reid-Smith, editor-in-chief, Gay Star News


Gabriel Dorch, country manager UK, Visit Sweden

Mladen Ljubisic, head of Slovenian Tourist Board for UK and Ireland

Mark McCulloch, communications director, representing NYC & Company


From emerging LGBT hotspots to established destinations, the panel will explore how and why the tourist boards are successfully targeting the LGBT market – and the lessons they learned along the way


13:25 – 15:15: LUNCH – AND MARKETPLACE


Marketing Magic – how to appeal to LGBT customers


15:20 – 15:40: CASE STUDY: "Braving the backlash"


Ray Murphy, senior editor, We Are Social


Brands are increasingly creating advertising campaigns based around diversity, inclusion and minority issues, but doing so can result in hateful comments on their social channels. Many companies choose to block or delete these comments, but while that might seem like a quick fix this approach ignores the fact that, when mishandled, hate speech triggered online can have a real life effects.

Following months of research, We Are Social will be sharing some of the key findings from the agency’s new Braving the Backlash report. Using their experience of creating a Pride campaign for HSBC UK as a starting point, Murphy will offer practical advice as to how brands can approach sensitive issues in their marketing and properly manage hate speech and negativity online.


15:45 – 16:10: CASE STUDY: Becoming an Ally and moving the ‘business needle’


Susie Goss, marketing director, James Villa Holidays


Last year Susie attended the TTG LGBT Conference, and realised that she wanted to start making some changes within her business. From becoming a proud Ally and proactively supporting diversity in the workplace, to altering marketing images to include mixed-race families and LGBT couples, Susie has now shifted the needle at James Villa Holidays and helped ensure it remains a fully inclusive and diverse business.


16:10 – 16:30: Ask the experts – your chance to change your business


Moderated by Pippa Jacks, group editor, TTG Media


Ray Murphy, senior editor, We Are Social

Susie Goss, marketing director, James Villa Holidays

James Lavin, UK and Ireland sales manager, Contiki


A chance for delegates to find out how they can also become an Ally and change their business. Our panel of experts will offer further advice on marketing dos and don’ts, ensuring authenticity and how to target LGBT millennials, families and the older generations.


16:30 – 17:30: KEYNOTE


Hannah Winterbourne and Jake Graf


17:35 – 17:40: Conference close - Sophie Griffiths, editor,TTG


The conference is designed to educate and inform those wanting to market and sell to the LGBT sector.


This year, the LGBT Conference took place at the Tropicana Beach Club, where delegates experienced a trip to paradise without having to set foot out of London.


Tropicana Beach Club

Parker Street




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TTG Media Limited.
Place of registration: England and Wales.
Company number 08723341.
Registered address: New Bridge Street House, 30-34 New Bridge Street, London EC4V 6BJ
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