Gold Medal has stepped up its efforts to support the trade during the traditional peaks selling window with the latest edition of its Worldwide Travel Magazine.
The operator said the now digital-only publication had been written to inspire agents and their clients while travel remains all but on hold owing to the coronavirus.
Ten select agent partners will receive overbranded editions of the magazine featuring their logos and call to action which they can share with their clients.
The 28-page magazine features ideas, tips and offers, including a number of exclusive deals negotiated by Gold Medal parent dnata’s purchasing team for travel well into 2022, as well as the latest from Gold Medal’s sub-brands.
Gold Medal marketing director Kerry Gallagher said while the operator recognised the latest round of national lockdowns imposed across the UK had come as another major setback for travel, it should not stop anyone from "dreaming of the holidays they’re going to be able to take" once the Covid crisis comes to an end.
"Although our plans for a ‘normal’ peaks have been adjusted to reflect the new conditions, publishing the latest edition of the Worldwide Travel Magazine was never in doubt because we know travellers are more desperate than ever to be planning their post-pandemic getaway.
"The magazine features some fantastic exclusive deals for travel right in to 2022, and lots of ideas to get the inspiration juices flowing – from across the whole family of Gold Medal brands.
"Our team is looking forward to working with our agent partners in the weeks ahead to help make their customers’ dreams a reality for later this year and beyond.”