Matt Appleby will join managing director Andy Freeth’s senior team in November.
Prior to his most recent role, Appleby sent three years in the role of head of product for Thomas Cook Scheduled Businesses, which included the Gold Medal and Netflights brands.
Freeth said: “With a new leadership team in place designed to maximise the phenomenal talent of the Gold Medal and Travel 2 families, Matt joins the team at a very exciting time.
"I look forward to working alongside him and am confident that with his exceptional experience working with high profile brands that he’ll be key to us in delivering dnata’s ambitious growth plans. We are all excited about him joining the team."
In another move, Colin Birchenough, the current general manager, ground product at Gold Medal Travel Group is moving internally to become operations director, central accommodation services, based in Dubai.