The industry’s booking boom continued last weekend, as agents and operators reported significant rises in sales on so-called “Sunshine Saturday”.
Travel Counsellors saw a 37% increase in UK sales on the day compared with the previous year, and a 51% rise on Sunday.
Funway Holidays also reported a similar boost, with a 15% increase in revenue compared with the same time last year.
Meanwhile, Gold Medal and Travel 2 reported a combined increase in bookings of more than 30% on Saturday, compared with the same weekend last year. Pure Luxury bookings were up 44% and sales for Simply Luxury by Travel 2 saw a rise of 200%.