Monday 23 March
Conference Programme
CONFERENCE PROGRAMME
Take a look at the incredible line-up of expert-led sessions that are set to provide you with the tools, knowledge and skills that are needed to send your customers on a new adventure.
9.00 Festival opens and welcome
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9.10-9.35 A whole world of opportunity
Learn how and why touring and adventure is one of the fastest-growing sectors in travel, and why agents should tap into this lucrative market.
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9.35-10.05 A tour for every client
Representatives from the small group adventures sector, the escorted touring sector and the tailor-made sector describe the differences between these touring experiences, and how to find the best fit for your client.
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10.05 - 10.35 Tapping into groups business
Working with a tour operator on an exclusive departure can be a lucritive way to sell more touring, and to build a loyal customer base. Tour operators who work closely with agents on group bookings describe how they can help.
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| 10.35 - 10.50 Coffee break & Trade Fair |
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10.50 - 11.20 Our journey in touring and adventure
Two travel agencies already enjoying success in selling touring and adventure share their journey's including marketing tips and what they've learned along the way.
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| 11.20 - 12.40 Speed networking or Trade Fair |
| 12.40 - 1.15 Lunch and Trade Fair |
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1.15 - 1.45 Going solo
Organised tours are particularly attractive for those travelling alone. We ask tour operators what the experience is like for solo travellers joining a group with people they've never met, and how agents should sell it.
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| 1.45 - 3.05 Speed networking or Trade Fair |
| 3.05 - 3.20 Quick coffee break & Trade Fair |
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3.20 - 3.50 Sell touring & adventure on social media
Digital expert Ginger Juice shares tips on sourcing and posting social media content to maximum effect, to win new touring and adventure business online.
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3.50 - 4.20
Sara Lamzouwag, one of Intrepid Travel's female tour leaders in Morocco, describes what makes Morocco such an inspiring destination, what clients can expect on a small group adventure in Morocco, and how she became one of the first female tour leaders in the country thanks to a gender equality initiative by Intrepid Travel Group.
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4.20 Conference close
Headline Partner
Gold Partners
Silver Partners
