The new Sell Riviera, Sail Riviera incentive gives three agents the chance to win a Christmas Markets or Discovery river cruise for two, departing between December 2026 and December 2027.
The lucky winners can choose from seven unforgettable river cruises, including three festive Christmas Markets sailings and four Discovery cruises.
Agents who book any Riviera Travel holiday between September 1 – September 30, 2026, can enter by registering their bookings via The Riviera Vault on Riviera Explorer, Riviera Travel’s one-stop shop for all things trade related.
Each eligible booking counts as an entry into the draw, with the more bookings agents make, the greater their chances of winning.
Inspiration for every season:
The incentive launches alongside Riviera’s wider 2027 promotion, offering guests savings of up to £750pp on hand-picked, 2027 departure favourites across 48 captivating destinations.
Available on new bookings made between September 1 and October 28, the savings, which have automatically been applied to the advertised online price, reduce the price of over 110+ itineraries across 150 select departure dates.
Rather than focusing solely on product type, the campaign highlights seasonal reasons to travel to make 2027 feel bookable now, with a destination-led approach that helps agents match customers to the right holiday at the right time of year.
Amanda Docherty, Head of Trade UK & Ireland at Riviera Travel, said: "2027 is shaping up to be a significant year for Riviera Travel. With MS George Eliot becoming the world’s first solo-exclusive river cruise ship, MS Riviera Alba sailing her first Mekong time in September, and the inaugural sailing of MS Riviera Reflection, the latest ship in our fleet, agents will have fresh, compelling product to take to market and use as a reason to engage customers early.”
Travel agents can access Riviera Explorer and The Riviera Vault at www.RivExplorer.com
