Marketing

'My simple £250 client referral scheme has led to 75 new bookings'

Agents warned to back up green claims in supplied marketing materials – or risk regulator's wrath

The boutique Spanish collection looking for UK agents to spread the word

Classic Collection's Manisha Blair launches marketing agency for the trade

Sri Lanka to launch first marketing campaign for 10 years as hotel capacity grows

'People are hungry for light relief': travel told to use humour to emphasise authenticity and build trust

3 travel marketing tips agents from Abta's latest Holiday Habits report agents can apply ahead of peaks

How the climate is impacting travel marketing

The innovative business idea that could secure your clients' loyalty for life

Crystal unveils plans for supporting agents at invite-only event

What does Instagram’s new indexing policy mean for travel agents?

From one store to four: how being a TTNG member is fuelling Tivoli Travel's rapid expansion

Why agents should stop relying on referrals, and four other business tips from a marketing expert

Trump's White House has dragged Jet2 into a political firestorm – so should it respond?

Trump administration hijacks Jet2holidays' advert in memes mocking deportee flights

Loveholidays rapped by advertising watchdog over misleading package pricing

Winners of the 2025 Travel Marketing Awards revealed

Travel Counsellors reveals millennials are becoming its top customers

Jet2 takes aim at younger and less affluent segments to broaden its appeal

‘How Silversea's agent resources help me secure round-the-world cruises’

New industry data hints at sales uplift, but also consumer concerns and hesitancy

These three travel advisors drove £500,000 in sales for Carrier in a year – here's how

Carrier unveils plans for accreditation of ‘authentic’ agents at second annual retreat

Experiential travel reigns but climate is still volatile: luxury experts reveal 2025 travel trends