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Egypt 'moving from recovery to rebound'

Egypt 'moving from recovery to rebound'

“Egypt is moving from recovery to rebound,” said al-Mashat. “2017 ended very positively. For 2018, tourists are coming back in good numbers. More importantly, they are coming to different destinations. Traditional destinations are seeing some competition.”


Last year, eight million tourists visited Egypt. In the nine months to September this year, 55% of Egypt’s tourists came from the EU and 30% from Arab markets, with the remaining 12% from Asia and the rest of the world.


Al-Mashat said Egypt would strive to capture a significant proportion of the remaining 12%, especially emerging, “newly-prosperous” nations such as China, Indonesia, India and Sr Lanka.

 

The country last month launched its new inbound aviation incentive programme, which al-Mashat expects to “create an influx of new flights to various destinations”.


Egypt has been working with airlines since the start of the year, said al-Mashat, to create a scheme that is “open to everyone” and one where airlines are rewarded for the more flights they put on to Egyptian destinations. Additional incentives are available to those airlines putting on flights six hours or longer.


Meanwhile, the long-awaited Grand Egyptian Museum at Giza is in course to open in 2020. “It’s the only museum with the Pyramids as a backdrop,” said al-Mashat. “Cultural tourism is still very important to Egypt, even when people want more sun and sea.”


The museum will host a “full” Tutankhamun collection featuring more than 5,000 exhibits, some yet unseen, which al-Mashat said would pair with trips to the Red Sea. A new “Sphinx” airport will also open near the museum.

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