Michelle Baillie, formerly a Tui divisional sales manager, replaces Clive Newton, who has left Thomas Cook. Baillie will report to Kathryn Darbandi, director of retail and customer experience, when she joins on October 3.
Baillie’s arrival means a restructuring of the retail division. She will oversee shops in the company’s south-east division, while Torey Kings-Hodkin will lead the south-west division and Nicki Tempest-Mitchell will lead the north division.
Darbandi said: “I am delighted that Michelle will be joining our team and am confident that her impressive track record in travel retail will be invaluable as we continue to transform our retail business.”