The Visit Florida Travel Pro platform is an online training programme that helps travel professionals deepen their knowledge of Florida and confidently sell the destination. The course includes a series of foundation and specialised modules, each taking around 10–15 minutes to complete and designed to be interactive and practical. Modules can be revisited at any time, giving agents the flexibility to learn at their own pace.
Foundation modules:
- The Essentials
- The Beaches
- Sunshine State Cities
- What to See & Do
Specialised modules:
- Road Trips
- Ecotourism
- Accessibility
- Luxury Stays & Experiences
- Food & Drink
- Hispanic Heritage
Partner microlearning modules:
- Visit St. Pete & Clearwater
- Martin County
- Daytona Beach
- Punta Gorda & Englewood Beach
Partner Sales Companions – achieve full expert status by getting to know our partners:
- Orlando
- Visit Lauderdale
- Tampa Bay
- Visit Central Florida
- Naples/Marco Island & Everglades
- Amelia Island
Agents who complete the programme earn Travel PRO certification and gain access to a wide range of resources, including an image library, content, suggested itineraries, events, and much more to support their client sales.
The main benefits:
- Build deeper knowledge of Florida
- Earn recognised Travel PRO certification
- Access practical sales resources for clients
- Opportunities for future incentives
Take the training and find all resources on Florida Travel Pro .
Visit Florida Travel Pro