Louise Fox, Senior Leisure Travel Recruitment Consultant at Ambitions Travel Recruitment, is marking 20 years in travel recruitment this month. Fox joined Ambitions Travel Recruitment in July 2026. Like every recruiter at the agency, she started her career as a travel consultant.
"This month marks 20 years for me in travel recruitment, which is a bit mad to say out loud,” said Fox. “I moved to Ambitions Travel Recruitment in July and, honestly, I’ve never enjoyed it more.
“I have real support behind me: marketing, admin and the best sourcing tools. So my time goes where it should, on my candidates and my clients. To everyone who has trusted me with their next move or their next hire: thank you.”
Fi Morrison-Arnthal, founder and managing director of Ambitions Travel Recruitment, said: “When Lou contacted me earlier this year for a confidential chat, I can admit to having a real ‘no ways’ moment.
“I know all the competition and keep a beady eye on what they are doing, as any good business owner should, so I have long admired Lou and her reputation in travel recruitment. When she said she’d been following everything we do and would love to explore the opportunity to join us, I was beyond thrilled.
“Twenty years in travel recruitment is amazing. Lou has made so very many travel career dreams come true, and is now doing it with us at Ambitions Travel Recruitment.”
Ambitions Travel Recruitment places professionals across all areas of leisure travel, including tour operators, luxury travel, tailor-made travel, safari companies, expedition and adventure travel, ocean and river cruise lines, ski operators, and UHNW concierge businesses, in the UK, South Africa, GCC, Asia, and North America.
