Brazil ends 2025 with more than 9 million international tourists

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Brazil ends 2025 with more than 9 million international tourists

The record for foreign arrivals is already 40% higher than the previous annual figure, with 6.77 million international visitors registered in 2024

Brazil registered an increase in the purchase of airline tickets by international tourists for New Year's Eve, Summer and Carnival 2026

Brazil has already registered the arrival of 9 million international tourists in 2025. Marking a historic record for Brazil’s tourism, the number exceeds by 30% the forecast for this year, which was 6.9 million, according to the National Tourism Plan (PNT) 2024-2027.

“Reaching the milestone of 9 million international tourists by 2025 shows that Brazil has definitively returned to the world tourism map. It is a historic number that generates jobs, income, and development in all regions of the country, in addition to reinforcing tourism as one of the great drivers of our economy”, highlighted Marcelo Freixo, president of Embratur/Visit Brasil.

The good news is followed by recent figures that predict 2026 will continue seeing more growth in international tourist arrivals. A survey – conducted by Embratur on December 5th – revealed a 23.2% increase in international airline ticket sales for the Carnival period, comparing 2025 and 2026. From February 7th to 15th, 2026, there were already 88,600 reservations.

For Summer 2026, one of the most attractive seasons for international tourists, from December 21st to March 20th, the purchase of airline tickets reached 756,350. This figure is 6.6% higher than the period from December 21, 2024 to March 20, 2025. The markets with the highest growth are Argentina, Chile, the United States, Portugal and France.

The New Year's Eve celebrations across Brasil will also boost the tourism sector. From Christmas Day to December 31st, ticket purchases by foreign visitors totalled 101,117. This number is 7.5% higher than the figure for the same period of 2024.

The survey considered the 13 states that operate international routes in the country: São Paulo, Rio de Janeiro, Minas Gerais, Federal District, Rio Grande do Sul, Santa Catarina, Paraná, Bahia, Ceará, Pernambuco, Rio Grande do Norte, Alagoas, and Pará.

The number of flights to Brazil from January to November 2025 also reflects this increase. According to Embratur's data panel, in 11 months the country registered 68,872 landings from abroad, an increase of 17.7%.