Key Holidays director Jonathan Cunningham tells Madeleine Barber how the agency – a TTG Travel Heroes mentee – plans to bounce back following lockdown
After a tough seven months of Greater Manchester going into, coming out of and then re-entering lockdown due to coronavirus, Key Holidays in Romiley – one of two travel agencies being mentored by the TTG Travel Heroes – is ready to hit the ground running.
Its director Jonathan Cunningham joined a call with AmaWaterways’ Jamie Loizou, Gold Medal and Travel 2’s Nick Hughes and Travelsphere and Just You’s Sarah Weetman last month to hatch plans for reviving the agency’s marketing and sales strategies, as well as rebuilding consumer confidence, which Cunningham says is the biggest challenge of all right now.
“I’ve had renewed vigour thanks to the TTG Travel Heroes, but on the high street at the moment confidence is low,” he says.
Re-establishing communication with clients is first on the agenda, so Key Holidays, like fellow mentee Destina Travel in Hagley, is working with the three TTG Travel Heroes to organise a virtual event this month.