Claire has been with the river cruise and escorted tour specialist since 2021, as a key account manager.

As part of the changes, five key account managers will now report directly to Claire, who in turn will report to Vicky Billing, head of trade and partnerships.

Amanda Docherty, national sales manager for homeworkers, will also continue to report to Vicky.

Additionally, Riviera has announced that Darren Mussell has been promoted to trade support manager, with Maddison Glut now trade support executive.

Vicky Billing said: “Claire has been instrumental in our trade delivery over the last few years and her 20 years’ experience in field-sales roles make her the perfect fit as we continue to drive trade sales. We have ambitious growth plans, so it’s important that we have the right structure in place and I’m confident that these changes will ensure we exceed our targets.”

Claire Hills said: “I’m delighted to be taking on this role at what is a very exciting time for Riviera. Our travel agent partners are crucial to our success and I look forward to working with our key account managers to improve our already industry-leading trade support.”