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Luxury cruise

The TTG Luxury Travel Awards are back – new venue and categories revealed for 2026
The much-loved afternoon ceremony, hosted once again in association with Silversea, will be back on Friday 6 March
Celebrity Cruises invites agents to start placing deposits for first river holidays next month
Agents can start securing spots for their clients onboard Celebrity’s first river cruises from 3 September
Virgin Voyages to 'explore' luxury cruise market as Brilliant Lady arrives in UK
SJ Walker, Virgin Voyages’ UK sales director, believes there’s an ’overlap’ with what luxury customers want and what the line offers
Four Seasons Yachts addresses guests after delaying launch of first vessel
Four Seasons I will now make its debut in the Mediterranean next March rather than in the Caribbean
Seabourn and Uniworld combine to offer 'first-ever' ocean and river cruise package
Agents can now book a Venice and the Mediterranean Sea package departing that brings together a Uniworld sailing and a seven-night cruise on Seabourn Quest sailing between Venice and Athens
Panache Cruises makes apprentice 'vow' after hiring three new sales staff to meet soaring demand
The Chorley-based luxury agency’s workforce has grown from a team of 67 to 76 across the UK and US in the last year
Poll: Tell us what would help you sell more cruise

Our previous Cruise Insight report, published in June, explored the ocean cruise market, examining what it’s like to sell ocean cruise in 2025.

Crystal partners with Abercrombie & Kent to offer new pre- and post-cruise extensions
The luxury cruise line’s new programme offers a wide range of land-based experiences before and after the voyage. 
A&K Sanctuary unveils new luxury riverboat with ‘palace’ inspiration
Named after the Turkish word for ‘palace’, Nile Seray will make its debut in 2026
Crystal Cruises to refresh suites and public areas on Crystal Symphony
Luxury brand’s ship will go into dry dock for three weeks in November
Aqua Expeditions to deploy its first-ever vessel in East Africa next year
The specialist line believes there are no other ultra-luxury yachts available to book by the cabin in the Seychelles
'How our agency became a top seller for Silversea'
From managing a sausage crisis to clinching record-breaking bookings: how Silversea helped one agent supercharge her sales
Orient Express Corinthian reveals first Caribbean season itinerary
The 220-metre-long vessel will head to the Caribbean for the first time next autumn, just a few months after its maiden voyage in June 2026
Quark plans to invest more into 'pivotal' UK market as need to educate agents intensifies
The polar-only line promises to ’stick to what we’re good at’ and not diversify its product range by offering sailings in the Med or Galapagos
Oceania Cruises 'simplifies' pricing structure in bid to 'double' UK trade sales
Speaking on the line’s new Allura ship, sales bosses Nathan Hickman and Louise Craddock laid out exactly how the brand plans to sell more cruises through the UK travel trade
New APT Luxury brand 'to help agents better match clients with group's products'
APT said the rollout marked ’the first step in a series of efforts’ to help trade partners more clearly differentiate between the group’s brands and their respective audiences
Explora Journeys to return to Monaco for Formula 1 Grand Prix 2026
The luxury cruise brand will once again provide a maritime retreat to guests of the iconic racing event.
Ponant adds second catamaran to boutique 'Spirit of Ponant' fleet
La Desirade joins the Spirit of Ponant programme, offering seven- and 14-day voyages exploring southern Corsica and Sardinia
Navigating Explora Journeys’ next wave: new UK roles will focus on growing agent sales
Explora Journeys marked another brand milestone this week, with Anna Nash showing deep recognition for advisors in trusting the brand and helping her reshape perceptions of cruising
Silversea pays tribute to 'dear colleague and friend' Julie Nunes
Regional sales manager Nunes ’exemplified the very essence of our brand’, said Silversea
Oceania Cruises reveals plans to expand Sonata Class fleet at Allura delivery ceremony
The luxury brand – part of Norwegian Cruise Line Holdings – will debut Oceania Sonata in 2027 with sister ships launching 2029, 2032 and 2035
‘How Silversea's agent resources help me secure round-the-world cruises’
Agent Hannah Vincent’s first-hand experience of Silversea saved the day for a late-booking cruise client and paved the way for a 140-day follow-up voyage. She explains how she combines her expertise with the line’s extensive trade tools and support
Sailing the high-end seas: why agents are perfectly placed to bring yachting to the masses
As demand for mainstream and high-end yachting product and itineraries soars, could these smaller-ship sailings not only prove an important gateway into the world of cruising but also stand alone as its own distinct proposition?
Agents offer ‘cut-through’ for luxury cruise line as clients ‘book years in advance’
Expert insights about cruise booking trends were shared during an exclusive event hosted by TTG Luxury and Explora Journeys.