Nash credits agents for successfully distinguishing Explora Journeys from luxury hotel brands launching yachts in the consumers' minds. She argues they achieved this by emphasising Explora's focus on space.
“It’s a hyper-competitive industry, but I really think we’ve found the sweet spot,” Nash told TTG. “Our ships look and feel like super yachts, while operating as one of the world’s finest hotels at sea. We also have this incredible generosity of space, which gives guests more choice.”
Nowhere is this more evident than on the 268-metre Explora III which is 19.2 metres longer than its predecessors, says Nash.
