Luxury hotels

10 ways to tempt luxury travellers – hot tickets and trends to hook into in 2026

There’s rarely been a more exciting moment in luxury travel, when innovation and experiential travel are firing people’s imaginations, alongside a higher- than-ever desire to travel in search of ways to fulfil passions, connect with family or push yourself out of the comfort zone. Here’s our guide to 10 of the biggest trends and ideas shaping demand for luxury travel in 2026.

From Montenegro to Zanzibar – everything you need to know about Iberostar's new hotels

Hear about Iberostar's new hotels in Montenegro and Zanzibar, as well as recent launches in Aruba, Miami, Mexico and Majorca, in the brand's new In The Spotlight video. You'll also learn how to distinguish between Iberostar's three different styles of properties.

How Bedsonline can help you maximise sales by selling smarter and faster

Offering more than 300,000 properties – including the high-end Luxury Collection – alongside transfers, activities and car hire, discover why Bedsonline should be your trusted partner to help grow your business.

‘Sea-cationing’ - and other niche luxury travel trends for 2026

From cruise-inspired experiences to puppy pampering, luxury hotels are getting creative to impress clients this year.

I checked into a luxury detox spa to tackle my addiction to crisps – here's what happened

April Hutchinson spent five nights at one of Europe’s leading medi-spas to see if she could kick her junk food cravings – once and for all

What to expect from Domes Resorts’ new ultra all-inclusive island escapes

As the Christmas lights come down and we settle into another grey January, your customers will be dreaming of their next Mediterranean escape to lift their spirits. Offering the perfect antidote is Domes Resorts, welcoming a new era of luxury travel with its two new ultra all-inclusive properties.

‘Use common sense!’ top agent calls out hotel practice that’s ‘alienating’ clients

Samuel Mond says hotels need to reconsider this practice if they want to retain clients

Tour operator unveils ultra-luxury collection as agents drive top bookings

Inspiring Travel has created a new programme as part of its long-term strategy to boost its relationship with the trade

What's new for Greece's five-star Mar-Bella Collection in 2026

With a brand-new property, elevated services and the opportunity for a twin-centre getaway, this family of five-star hotels connected by the Ionian sea are raising the bar for luxury travel in 2026 – here's what your luxury clientele need to know

'I want to mentor others': agent leaves top luxury brand to launch own business

Leanne Rees has left Swords Travel after two and a half years to pursue her dream of running her own company

Why Stockholm should be on every agent’s LGBTQ+ luxury travel radar

Sweden’s capital takes enormous pride in being one of the world’s most open cities, fully welcoming LGBTQ+ visitors; here’s how luxury agents can position it as a fantastic place for clients to visit

Watch: Behind the scenes on the TTG Luxury Journey to Aruba

One of the latest TTG Luxury Journeys saw six agents travel to Aruba to experience everything the Dutch-Caribbean island has to offer

‘Hurkle-durkling’, and other ways travellers are slowing down in 2026

Luxury agents are expected to include more intentional downtime in itineraries for 2026

Club Med offers ‘longest sale period yet’ ahead of South Africa property opening

Club Med has launched its New Year’s sale, with worldwide deals on trips booked before the 16th January 2025

A new wellness sell for agents: Royal Mansour Tamuda Bay’s Medi-Spa

Morocco’s Royal Mansour Tamuda Bay proves to be the perfect place to sample a new longevity retreat, unlocking the keys to living an enjoyable, healthier life whilst still being immersed in nature

Five 'long view' trends shaping ultra-luxury travel for 2026

Demographic shifts, scientific innovation and cultural transformation are reshaping how, and for whom, the luxury sector designs experiences

From Mauritius to the Maldives: eight LUX* resorts to recommend to clients in 2026

If you’re seeking a one-of-a-kind experience that puts your clients at the heart of the destination, these LUX* resorts should be on your radar.

Five ways to sell Porto Sani as the perfect luxury escape for families

With premium family-friendly facilities, resort-wide entertainment and an array of mouthwatering dining experiences, this five-star Greek hotel might just be the ultimate family holiday for your luxury clientele

Portugal's secret gem of a region every luxury agent needs to know

Agents believe the gorgeous region is set to become one of Europe’s most underrated luxury destinations

Five ways to sell the new all-inclusive Hyatt Vivid Punta Cana

Newly reimagined, adults-only Hyatt Vivid Punta Cana is beautifully located at the Dominican Republic’s laidback Cabeza de Toro, with the Caribbean Sea in front and Bavaro lagoon behind

'Advisors are access' - luxury summit reveals how agents' roles are changing

Agents must expand their networks to meet the expectations of today’s luxury travellers, as outlined in a new insights report

Italy’s top luxury destinations for 2026 that every UK agent needs to know

Luxury agents have reported increased booking growth for five destinations across Italy

Lisa Fitzell shares Audley’s fam trip and new destination plans after landing ‘dream job’

Audley Travel’s new chief product and operations officer has set out bold plans for the luxury tour operator

The boutique Spanish collection looking for UK agents to spread the word

Now well established in Spain, Authentic Heritage Collection is looking to raise the international profile of its niche product