National account manager Robin Griffiths will take up the role of national partnerships manager on 2 September.
APT said Griffiths would focus on taking its trade partnerships to the next level, “enhancing them with additional marketing investments, product training, exclusive fam trips and new commercial opportunities”.
In addition, Griffiths will also look to expand the two brands’ distribution through new opportunities and strategic partnerships.
Business development manager Becky Baumbach, meanwhile, has been promoted to the role of national sales manager. She will also take up her new post on 2 September.
