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Africa boosted by rise in arrivals and enquiries

Operators
Rob Gill
12 November 2021

The African tourism market is showing signs of recovery with increases in both arrivals and enquiries during October as Covid-19 restrictions have been lifted.

East African destinations Tanzania and Kenya are proving popular as international tourists return to the continent

The African Travel and Tourism Association’s monthly global survey revealed that international arrival numbers in October reached their highest monthly level so far during 2021.

ATTA’s survey also illustrated an increase in confidence about travelling to Africa, with 45% of operators saying their clients were now confident to travel to the continent – up from 32% in September.

The vast majority of operators (90%) said they received new enquiries last month, which was another high for 2021, with Tanzania the most popular destination, followed by Kenya, South Africa and Botswana.