The Chilean Tourism Board’s national director, Cristobal Benitez Villafranca, said this goal could be achieved in three steps – increased connectivity, improved trade relations and raising awareness of the destination.
Villafranca told TTG@WTM he would meet with British Airways at WTM London in the hope of persuading the carrier to increase its current four-times-weekly Santiago service to a daily service. “This is an important part of the recovery,” he said. “We’re trying to increase connectivity to seven flights a week.”
