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Elegant Resorts and If Only promise agents 'unrivalled access' to top sporting events with new brands

Luxury
James Chapple
10 July 2025

Elegant Resorts and If Only have launched new sports holiday operations to the trade, promising agents "unrivalled access" to a wide range of elite-level sporting events and spectacles around the world spanning Formula 1, cricket, golf and others.

The Singapore Grand Prix is among the experiences offered by If Only Sports Travel (Credit: iStock / AhLamb)

Besides offering trips based around specific events, If Only said its new If Only Sports Travel team will be available to tailor holidays and itineraries for agents keen to seize on growing demand for sports tourism, or to extend their existing luxury offering.

If Only and Elegant, which has launched an Elegant Sports brand, will leverage the expertise of Portman Group stablemate Destination Sports to get their sports operations up and running.