Self-styled @luxurylondonguy Duncan Greenfield-Turk will head into the new year under a new Global Travel Moments moniker.

Greenfield-Turk said the move ensured the brand would remain in-step with the firm’s ethos of "acceptance, boundless indulgence and equal experiences for all".

"Now, more than ever, we are here to create the moments that matter," said Greenfield-Turk. “We believe all travellers, no matter their age, religion, sexuality, or gender expression, deserve the same opportunity to travel the world."

He added the firm was committed utilising the "alliances and connections" it is striving to create to allow clients to travel safely, comfortably and on their own terms.

Global Travel Moments is an affiliate of Protravel, a division of Global Travel Collection (GTC).

UK managing director Jason Oshiokpekhai said: "Over the past four years, Duncan has made incredible strides in bringing his values to life through travel.

"The rebrand to Global Travel Moments is the perfect next step to re-centre and embrace the business’s true mission.

"We wish the team every success on the next step of their journey into 2022 and beyond.”