Speaking at WTM London on Wednesday (8 November), Brackenbury said he was nonetheless confident the aviation sector would achieve its net-zero goals sooner than currently expected owing to the huge technological advances the industry has made in recent years.
“I think we will get there and, in many ways, more quickly than we had anticipated,” he said, speaking as part of WTM London’s Sustainability Summit. “However, the same cannot be said for overtourism as, at the global level, there’s no blueprint for tackling the issue.”