Launching from 18 December 2023, the "Holiday Like Never Before" campaign will highlight unique benefits of a cruise holiday and “the precise moment a guest realises why a P&O Cruises holiday is so incredible”.
The campaign will be supported with an extensive TV, print, audio and digital schedule.
From January, it will also be bolstered by strategic out of home placements, as well as in cinemas.
The first of a series of new TV adverts will premiere on Christmas Day and will then feature across national broadcasting channels.
