The worldwide tailor-made specialist’s "It’ll be all white" campaign will get under way on 3 January, with two prizes up for grabs a week through to 28 February. Agents making bookings with Premier during the incentive will be automatically entered into weekly draws for prizes.
Other prizes include GHD straighteners, Apple AirPods, a Fitbit Luxe, £100 gift cards, a Sonos speaker, Rock Suitcase, Hotel Chocolat Velvetiser, Australian gin and cases of Australian wine.
In addition, there are places available on fam trips to Sri Lanka and Malaysia. The operator is also offering its usual trade incentive of up to £150 in One4All vouchers on every booking made.
To support agents, Premier is launching a range of peaks marketing tools, including tactical offers, window posters, flyers, and social media offers of the day.
