Speaking to TTG in London at an event celebrating the nation’s culture and cuisine on Thursday (16 June), Rachel Lewis, campaign and partnership manager, said two trade educationals would be held this year.
10 UK agents will visit Cape Town in September, with the fam originally due to take place in 2021 but postponed due to Covid, while the second trip with the same number of agents will also head to Cape Town in November.
South African Tourism will also launch a new marketing campaign targeted at UK visitors later this year.