That was the stark warning from The Travel Foundation’s head of strategic partnerships, Graeme Jackson, who spoke during a panel discussion at Spain’s inaugural Sustainability Day on Wednesday (26 April).
He said if business "continues as usual" for the tourism sector, it will not achieve its 2050 decarbonisation target.
"We need massive innovation, investment and policy to achieve this," he told delegates. "We are already overshooting that first deadline of 2050 and, at the moment, there is no pathway to that goal.