Health and wellness tourism

‘Sea-cationing’ - and other niche luxury travel trends for 2026

From cruise-inspired experiences to puppy pampering, luxury hotels are getting creative to impress clients this year.

I checked into a luxury detox spa to tackle my addiction to crisps – here's what happened

April Hutchinson spent five nights at one of Europe’s leading medi-spas to see if she could kick her junk food cravings – once and for all

‘No spas’ tool to help agents tap into ‘lucrative’ industry

The platform has been designed for advisors who wish to capitalise on the growth of the sustainable wellness travel sector

‘Hurkle-durkling’, and other ways travellers are slowing down in 2026

Luxury agents are expected to include more intentional downtime in itineraries for 2026

A new wellness sell for agents: Royal Mansour Tamuda Bay’s Medi-Spa

Morocco’s Royal Mansour Tamuda Bay proves to be the perfect place to sample a new longevity retreat, unlocking the keys to living an enjoyable, healthier life whilst still being immersed in nature

Five 'long view' trends shaping ultra-luxury travel for 2026

Demographic shifts, scientific innovation and cultural transformation are reshaping how, and for whom, the luxury sector designs experiences

Inside the Old Course Hotel: why this luxury Scottish retreat is perfect for wellness-loving clients

Located in the heart of St Andrews, this historic property invites guests to slow down, lean in and discover relaxation beyond the spa

Wellness trade show adds TTG to advisory board as it enters new phase of growth

The world’s only international trade show dedicated exclusively to wellness travel and the retreat industry will hold its fifth gathering from 29 September-2 October 2026 in Istria, Croatia

Designer Travel agent to launch global wellness directory of ‘qualified’ suppliers

Lizzie Adamson-Brown says the list will make it easier for travel agents to find reputable wellness suppliers and to better personalise itineraries

Thailand: 'True luxury lies in our wellbeing experiences'

Tourism Authority of Thailand prioritises wellness, culture and sustainability, as off-season trends show travellers value destination's affordable luxury

Sani/Ikos vows never to ‘migrate’ agents’ clients in renewed trade partnership push

The luxury hospitality group has announced three new initiatives as part of its longterm strategy to solidify its trade relationships

Chenot to launch wellness programmes on ‘world’s largest yacht’

The Swiss-based wellness operator has partnered with Ulyssia, a residential superyacht concept slated to launch in 2029

Tui to deepen expansion into Asia with second own-brand hotel in Cambodia near Angkor Wat

The new opening in Cambodia’s second city Siem Reap is situated near the iconic Angkor Wat temple complex and Tonle Sap lake

Agent invests in ‘aftercare’ app to prevent client loyalty ‘fizzling out’

Emily Grace has teamed up with Georgie Spurling on a wellness app designed to hold guests ‘accountable’ on their wellness journey after they check-out of the hotel.

Inside Hotel Eden Roc: Switzerland's answer to beach-loving clients

Flamboyant and fabulous, Hotel Eden Roc’s rebirth brings classic Italian glamour to Lake Maggiore.

Jurassic Park meets luxury: Inside Corfu's newest adults-only resort

Ella Resorts has just opened its third property in Greece – here’s why clients should head to Alkyna, on Corfu’s beguiling west coast.

First luxury sleeper train in England and Wales makes maiden journey

The Britannic Explorer, a Belmond Train, will make its inaugural trip on 21 July, marking a significant milestone for luxury rail travel in the UK.

Grecotel teams up with Goop wellness expert to launch new spa programme

The Greek luxury hotel brand has rolled out the experience at Cape Sounio, one of its two Athenian properties.

Inside the luxurious Ibiza hotel for clients who want to party hard – and relax harder

Steps away from the nightlife, Ibiza Gran Hotel provides a luxury retreat for guests who’d rather leave the party at the club

Full Circle pivots away from 'aggressive' fly-and-flop market with new wellness business

Full Circle boss Niall Douglas encouraged the launch of Full Circle Retreats because he wanted the agency to pivot away from the competitive ’two flights, one hotel’ market

Watch: Could this be Florence’s finest crowd-free escape?

A 39-room Small Luxury Hotel of the World on the outskirts of Florence was once Salvador Dali’s retreat of choice. Now, Madeleine Barber finds out if it has what it takes to become your clients’ chosen haunt too

New Costa Rica specialist seeks agents' help as it targets 'unique' niche

Cecropia Travel offers luxury voluntourism and tailor-made itineraries – and is on the hunt for agent partners

Spreading the good word: what opportunities does faith-based tourism present for agents?

It’s seen as a niche market, but religious tourism benefits from a huge client base keen to visit the world’s sacred sites. Ilaria Grasso Macola explores the opportunities for agents

Feel the force: how the retreats market is going from strength to strength

Retreats are becoming a more popular part of the ever expanding wellness sector and advisors should become a bigger part of the sector