JTA Holidays Ireland launched last Tuesday (6 October) with the aim of giving Irish travel agents access to its JTA and Belleair Holidays range, promising competitive pricing, dedicated trade support, agent rewards, and an incentives and competitions programme.
Its sales agents took one booking worth more than €30,000 on the first day of trading, while holiday quotations exceeded €1 million in the first 48 hours.
JTA told TTG the €30,000 booking was for a short-haul European trip for a family travelling to Disneyland Paris.
