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Not in the Guidebooks aiming to host 50 agents on fam trips next year

Operators
James Chapple
29 June 2026

Not in the Guidebooks will aim to host 50 agents on fam trips next year – more than double the number it took away in 2025 and 2026.

Not in the Guidebooks will host 50 agents on fam trips next year
Not in the Guidebooks

Not in the Guidebooks will host 50 agents on fam trips next year

The experiential travel specialist will run trips to Vietnam, Sri Lanka and Lapland, with other fam destinations yet to be confirmed.

It comes as part of the operator's vow to strengthen its commitment to the trade off the back of its largest-ever agent survey.

More than 600 agents responded to the survey, which Not in the Guidebooks said had directly shaped its plans for its next phase of agent support.

Various new initiatives are planned to boost agents' confidence selling private immersive touring and deepen engagement with the trade.