Between May and December the line will host more than 500 agents on its Ambience and Ambition ships at eight regional ports.
Tilbury, Newcastle, Dundee, Edinburgh Leith, Liverpool, Belfast, Bristol and Falmouth all feature in the ship visit programme.
At each ship visit, Ambassador’s trade sales team will give agents an introduction to the brand and an overview of the line’s sailings.
They will also take a full ship tour and have a four-course lunch or afternoon tea.