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Hotels

‘No spas’ tool to help agents tap into ‘lucrative’ industry
The platform has been designed for advisors who wish to capitalise on the growth of the sustainable wellness travel sector
Introducing Niva, the brand-new hotel collection redefining luxury travel

The landscape is shifting for luxury travel – no longer will pillow menus and high-thread counts suffice. In 2026, travellers are increasingly looking for premium stays that allow plenty of breathing room for unpretentious, unforced and unscripted guest experiences. 

 

‘Use common sense!’ top agent calls out hotel practice that’s ‘alienating’ clients
Samuel Mond says hotels need to reconsider this practice if they want to retain clients
Think you know Sandals? Five ways to sell its all-inclusive Caribbean resorts for adults in 2026
Sandals has been creating all-inclusive Caribbean resorts for adults since 1981, so it’s fair to say it’s an expert in the field. It has moved with the times, adding innovative amenities and services to continually delight guests.
A new wellness sell for agents: Royal Mansour Tamuda Bay’s Medi-Spa
Morocco’s Royal Mansour Tamuda Bay proves to be the perfect place to sample a new longevity retreat, unlocking the keys to living an enjoyable, healthier life whilst still being immersed in nature 
From Mauritius to the Maldives: eight LUX* resorts to recommend to clients in 2026
If you’re seeking a one-of-a-kind experience that puts your clients at the heart of the destination, these LUX* resorts should be on your radar.
Inside the Old Course Hotel: why this luxury Scottish retreat is perfect for wellness-loving clients
Located in the heart of St Andrews, this historic property invites guests to slow down, lean in and discover relaxation beyond the spa
'I'm a Tenerife expert and these are my go-to hotels'
Sarah-Jane Brooks, Personal Travel Consultant in partnership with Blue Bay Travel, shares her inside knowledge about Spring Hotels in Tenerife
Brands rapped for misleading hotel pricing as ASA keeps travel in the spotlight
Booking.com and several hotel brands have been sanctioned by the Advertising Standards Authority over misleading prices in promotional ads
Iberostar focusing 'more than ever' on agents as it pumps €210 million into refurbishments
Trade central to group's future as it plans to accelerate its resort refurbishment plans, personalisation options and community tourism projects
Sri Lanka to launch first marketing campaign for 10 years as hotel capacity grows
It follows a recovery in visitor numbers during the first nine months of the year to almost 1.7 million, with 160,000 from the UK
Five-star Imperial Island Resort by Louis Hotels to open in Paphos, Cyprus in May 2026
With stylish new interiors, upgraded dining and a thrilling multi-slide waterpark, the Louis Imperial Island Resort is set to dazzle as Paphos’ latest five-star, premium all-inclusive offering
Agents tap into ‘lux-scaping’ as travellers seek one-off indulgences

More agents are adding luxury upgrades to client itineraries, pointing to a growing demand from clients for VIP-style upgrades.

According to Marriott Bonvoy’s latest Ticket to Travel research, one in five travellers has engaged in so-called “lux-scaping” in the past 12 months.

Zafiro Palace Andratx: is this Majorca’s quietest luxury hotel resort?
Located at the foot of the Sierra de Tramuntana Mountains, this five-star property offers clients a tranquil alternative to the bustling hubs of Palma and Magaluf
Sani/Ikos vows never to ‘migrate’ agents’ clients in renewed trade partnership push
The luxury hospitality group has announced three new initiatives as part of its longterm strategy to solidify its trade relationships
Travel Sisterhood agents reveal their top supplier frustrations
The all-women travel network is keen to start an open dialogue with luxury suppliers following a recent productive discussion with a leading hotel chain
‘They don’t want flowery language’ – Leading Hotels to launch new tool for agents as client needs shift
The global consortium is working closely with the trade to develop a resource that provides the insider information today’s luxury advisors need
Tui to open new properties in Turkey, Sardinia and Spain in time for summer 2026
Plans include two new hotels in Turkey, including a fourth with joint venture partner Akra Hotels, and a refurbished hotel in Spain
Orient Express boss shares top priority as luxury brand enters next era
The historic brand is set to become the only ultra-luxury operator providing rail, ocean and hotel experiences
Bites over banquets – and three other trends shaping luxury travel in 2025
The global travel network noted a shift in culinary expectations as just one trend to emerge from its most recent annual conference. 
Agents to be recognised with ‘more than financial rewards’ in new programme
The Set’s new loyalty programme celebrates advisors with luxurious gifts and VIP experiences.
‘Advisors must keep abreast of geopolitics’ as luxury travellers’ safety concerns rise
Safety and security are now leading concerns for high-net-worth travellers, according to the latest Virtuoso insights report.
‘High-net-worth travellers are savvy, not stingy’ – how agents can maximise value
With luxury travellers increasingly using hacks to avoid overspending, the role of the travel advisor is fast evolving
Tui to open first hotel in Japan by the end of the decade
Tui Suneo Otaru will be easily accessible from Sapporo by train