Nine yacht visits will take place across Glasgow, Belfast, Dublin, Isle of Man, Workington and Fowey before 8 September. Nearly 100 agents are expected to step onboard during the 12-day programme, with most visits already at capacity.
The boutique small-ship line said: "Advisors will have the opportunity to experience SeaDream II firsthand and gain a deeper understanding of the highly personalised service, relaxed atmosphere and intimate yachting experience that distinguish SeaDream Yacht Club."
Last year, the line welcomed more than 100 agents onboard on SeaDream II in London over two days.
This year’s programme extends that engagement beyond London, making the SeaDream experience accessible to advisors across a broader range of UK and Irish markets.
“The response from our trade partners has been exceptional, with nearly every visit reaching capacity,” said James Scott, UK & Ireland Sales Director for SeaDream Yacht Club.
“This is the first time we have delivered a yacht visit programme of this scale across the UK and Ireland, and it reflects how important this market is to us.
"By working closely with our tour operator partners and welcoming advisors aboard SeaDream II, we can give them a genuine feel for the experience and help them bring the world of SeaDream to life for their clients.”
Further SeaDream Yacht Club initiatives to support the travel advisor community and grow awareness of the brand are being planned.