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'We have to oversell them': Princess Cruises pleads with agents to turn up for ship visits

Agents
Harry Kemble
23 June 2026

Princess Cruises' sales chief Yasmin McKechnie says travel agents who fail to turn up for ship visits they've previously committed to risk undermining these educational events for others.

Princess Cruises' sales director Yasmin Mckechnie
TTG Media

Princess Cruises' sales director Yasmin Mckechnie issued a warning to travel agents attending a ship visit this summer

Around 1,240 travel agents are expected to join a Princess ship visit in UK and Irish ports such as Southampton, Greenock, Liverpool, Belfast and Dublin this year. As ship visits ramp up, McKechnie, Princess’s Sales Director for the UK and EMEA, delivered a warning to travel agents.

“I’ve been fortunate to work across multiple cruise brands and sadly agents not showing up has always happened,” she said. “At Princess, we have to oversell our ship visits to compensate for drop-outs.”