Audley Travel has unveiled a new membership club for its ‘top-selling’ agents, as part of the luxury operator’s latest initiative to support its trade partners.
Invitation-only, ‘Kindred’ has been created for advisors with an impressive track record of converting bookings for the ‘tailor-made travel’ specialists.
The exclusive programme will launch with around 40 agents, all of whom will enjoy a number of bespoke privileges inspired by the following three principles: Connection, Collaboration and Celebration.
The first tenet will give members the opportunity to connect with fellow ‘top-tier’ Audley professionals at invitation-only events, and to grow their business with personalised training and mentoring.
Agents will also have the chance to influence the company’s future, by joining its advisory board and receiving access to communication channels for “curated insights and content”.
Lastly, ‘Kindred’ members will have their accomplishments rewarded with personal invitations to VIP experiences.
“We recognised that our most collaborative and supportive agents deserved more recognition and opportunities to help shape the future of Audley's trade experience,” said Greg Thurston, Audley Travel’s trade sales manager.
"‘Kindred’ will deliver all this and then some. For those agents that are passionate about luxury tailormade travel, collaborate with us on training and marketing, and, of course, support us with consistent sales, they will have the opportunity to join ‘Kindred’ and enjoy some incredible privileges."
Travel agents can speak to their regional business development manager to find out more and discuss how they too can become a ‘Kindred’ member.