A&K has launched a programme of UK and Ireland itineraries in response to the increased demand for holidaying closer to home while outbound travel remains hampered.
The operator said it had been selling UK and Ireland holidays to its inbound travellers “for decades”, but has now curated a selection of trips across the British Isles tailored for the home market, “on the back of an increase in enquiries”.
In a survey of its clients, the operator said Europe and the UK came out on top of the most desired destinations to travel to post-lockdown.
“A&K’s holidays to the UK and Ireland aren’t ordinary trips that can be booked independently,” said managing director Kerry Golds. “With the best guides and exclusive access, booking with a tour operator for a holiday at home brings the added security and peace of mind; should the situation change, A&K will alter arrangements, bookings and more to ensure a holiday is stress free.”
In its customer survey, flexible booking terms also came out as an important factor, resulting in the introduction of what the operator said are “the most flexible booking conditions ever seen”.
These can also be applied to the newest programme range, which means new bookings made by 30 September 2020 can be rearranged without charge to a new destination, and dates can be moved any time up to 35 days prior to departure and rebooked to travel any time before 31 December 2021.
The range of UK and Ireland itineraries include a trip following the homes and castles of the Royal family, a private island tour of the Highlands and Islands of Scotland and itineraries for golfers in Scotland, Ireland or a mix of both.
“We’ve been keen to develop a suite of UK and Ireland itineraries tailored to our UK clientele for quite a while, and decided now was the right time,” added Golds. “The breadth and depth of these islands is truly remarkable and right on our doorstep. Many people might think that they can simply do these trips themselves, but can they do them the A&K way?”