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New eco expedition line to target ‘best agents’ as it readies for debut

Luxury
Harry Kemble
31 October 2024

A new sustainability-focused expedition cruise line has said it one day hopes to match the pulling power of electric car manufacturer Tesla as it prepares to launch its first vessel.

Selar

Luxury eco expedition line Selar is keen to target agents ahead of its debut

Selar plans to operate 10 36-passenger boats by 2036 with an initial focus on the Arctic, but will also base vessels in the Antarctic and then warmer destinations such as Indonesia and the Galapagos.

The first boat, which is currently being built in Mauritius, will start sailing in November 2026. Selar’s expeditions are available to book now.

Co-founder and chief executive Sophie Galvagnon – who was a speaker at the recent TTG Luxury Travel Summit – shared she and her fellow co-founders, Julia Bijaoui and Quentin Vacher, had long admired Tesla’s business model.