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Spending and group size on the up for Audley Travel

Luxury
Rob Gill
2 November 2021

Luxury clients are spending more money on their holidays and travelling in larger groups, according to research from tailor-made operator Audley Travel.

Audley Travel has seen more demand for "beach plus" holidays to Kenya combining a resort stay with a tour

The company has also detected more interest in luxury train trips, as well as “beach plus” breaks where a beach stay is combined with a cultural or activity-based tour.

Audley said the “intent to travel” from clients was continuing to increase in its latest survey with 75% of people planning to travel in the next 12 months, with the most popular destinations for 2022 being North America, Japan, Tanzania and New Zealand.


Clients are also spending more and booking longer trips to make up for their inability to travel during much of the Covid-19 pandemic. The average value of holidays booked in 2021 has gone up by 9.4% on 2019 levels.