The sector is buoyant, and confident of growth this year
A survey of 120 adventure travel specialists by Spike Insight showed that around half (52%) of adventure specialists felt more confident about their business in recent weeks than at the same time last year, while a third (34%) felt the same. Only 14% felt less confident about business for 2025/26.
Responsible Travel’s joint managing director, Richard Skinner, agreed there was encouraging confidence among his own partner network of hundreds of adventure suppliers. “We’ve asked the same question about how companies are feeling, and there’s a really strong positivity,” he reported.
