Agents booking directly with the river cruise line will be able to offer customers free UK airport lounge passes on every booking, while earning themselves £50 Love2Shop vouchers on every departure date and duration across the firm’s portfolio of cruises. 

This is the first time A-Rosa has been able to create its own dedicated campaign for the new year sales period, following the launch of its Atol protected packaged products in Spring 2022.
 
Stephen Joyner, head of sales at A-Rosa, said: "The wave period is a hugely important time for the trade, and we’ve worked hard to offer agents great savings and added value for their customers, plus also ensure they are incentivised too.

"As a business that is 100% committed to selling through the trade, we wanted to ensure we have everything in place as early as possible so that agents can capitalise on each and every opportunity."
 
A-Rosa will also create social media tiles for agents to use, which will be loaded on to its agent Facebook page, plus a dedicated deals flyer.

Campaign messages for agents to promote include savings of up to £800 per couple on seven-night cruises in 2023; savings of up to £2000 per couple on the 18-night Danube Delta cruise in 2023; and free UK airport lounge passes with every booking.