Figures show that 16% of travellers went on holiday by themselves in the 12 months to August 2023. This was up from 11% who took a solo holiday during the previous 12-month period – and it was also higher than the corresponding pre-Covid figure of 13%.
Those aged 25 to 34 were most likely to have been on a solo trip with 19% choosing this option. But the biggest year-on-year increase in solo travel came in the 35-44 age bracket with the percentage more than doubling from 6% in 2022 to 13% last year.