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Advantage chief: 'We need to change the narrative around outbound travel'

Government
Ilaria Grasso Macola
27 March 2023

Advantage Travel Partnership boss Julia Lo Bue-Said has pledged to use her new government position to raise the profile, and recognition, of the UK’s outbound travel sector.

Julia Lo Bue-Said 2021.jpeg

Lo Bue-Said was appointed on Monday (27 March) as an advisor to the Tourism Industry Council (TIC), a forum for government and firms to discuss the issues facing the travel and tourism industry.