The Bulgaria specialist has promoted Jones from her previous role as regional sales manager to head up Balkan’s new trade sales team.
Jones said: “We are more trade-friendly than ever, and this has been welcomed by the trade and we’ll be visiting travel agents across the UK to give them support and product training.”
Alexander Stoyanov, Balkan Holidays’ managing director, added: “Lynsey has done a great job as regional sales manager and so when this opportunity became available it was a natural progression for her.
