The agency said Panteli would bring “a wealth of diverse travel experience” to the position following roles with tour operators, online travel agencies and bed banks.
He will be responsible for Broadway’s directly contracted product and commercial partnerships.
The business said it had been “successfully rebuilding” over the past 12 months and saw 2023 presenting “fantastic growth opportunities” in Europe, making it the “perfect time” to expand its senior leadership team.
Jill Mitchell, Broadway’s chief operating officer, said: “We are delighted to welcome Peter to the team and look forward to moving to the next stage of our strategic growth following the pandemic.
“Broadway is celebrating our 75th birthday in 2023 and have exciting opportunities for our customers to celebrate this milestone.”