The "CroisiEurope Sales Challenge", which launched on Monday (17 January) and runs until 31 December 2022, will give all UK agents the chance to earn points which can be exchanged for a variety of trips, ranging from a two-night hotel break in the UK to a safari-cruise in Southern Africa.
Once agents register online with the brand, they will automatically receive 250 points to start their challenge followed by points based on turnover.
For example, if an agent sells a cruise with a value of £699, they will receive 699 points. There will also be bonus points on offer throughout the duration of the challenge.
Prizes include a two-night hotel break in the UK for 2,000 points, a weekend European cruise for 5,000 points, a five- or six-day European river cruise for 10,000 points and a safari cruise in Southern Africa for 35,000 points.
John Fair, CroisiEurope’s UK sales director, said the line will offer its "most expansive programme ever" in 2022 with more than 180 itineraries on 55 ships across 16 major rivers.
"As the leader in European river cruising, CroisiEurope has always worked closely with the trade and provided generous commissions, training, fam trips and agent rates," he added.
"However, we feel it is now more important than ever to support our travel agent partners which is why we are launching the CroisiEurope Sales Challenge in order to reward them and help them to grow their businesses."
The challenge will run until 31 December 2022 and is open to all individual UK travel agents.
Points can be earned on all individual sales with departure dates between Monday (17 January) and 31 December. Group sales, charters and any deferred bookings using refund credit notes are not eligible for points.
