The agreement will see the Musement team develop and power an easyJet holidays digital platform for tours and activities on the easyJet holidays online destination pages.

Musement’s range extends from water parks and museums to sightseeing tours. The excursions, activities and attraction tickets have been selected from easyJet holidays’ in-destination partners, as well as Musement’s portfolio of experiences.
 
Roy Stratford, easyJet holidays’ head of commercial partnerships, said: “We know lots of our customers like to get out and about while on holiday, so we’re really pleased to be able to offer an extended range of attractions and tours to help them make the most of their trip away, in partnership with Musement.
 
“We’ve made it easy for our customers to book the best in-destination experience, before and during the holiday. We’re really excited to be able to offer an even richer holiday experience.”

Musement, based in Milan, was acquired by Tui in 2018.
 
Nishank Gopalkrishnan, Musement chief business officer, added: “Our team is delighted to work with easyJet holidays, and I look forward to growing our collaboration in the coming months. 

“This partnership reinforces our position as the travel industry’s preferred partner for tours and activities, leveraging our best-in-class digital distribution platform, and our expertise in Health & Safety, customer service and sourcing the best experiences.”