Tempest-Mitchell joins Barrhead’s senior team on a permanent basis after supporting the firm’s expansion plans on a consultancy basis since 2019. She will be tasked with preparing Barrhead for a strong recovery from Covid-19.
Barrhead said Tempest-Mitchell played a key role in recruiting a number of ex-Cook employees after the company collapsed in September 2019.
Prior to her work with Cook, she previously held senior roles with Royal Caribbean and Celebrity Cruises.
"Over the past 18 months, Nicki’s contributions have been invaluable to the business, from leading our expansion project pre-Covid to helping us navigate some of the most complicated challenges our business has ever experienced during the pandemic," said Barrhead president Jacqueline Dobson.
“Aside from her impressive industry experience, Nicki also shares the same personal values and ethos that we hold as a team at Barrhead Travel. Her career started on the sales counter selling holidays – just like many of our senior team here – and she shares our vision and passion for internal growth and development.
"I know I speak for everyone in the business when I say we’re looking forward to working with Nicki in her new role as sales and marketing director."
In her new role, Tempest-Mitchell will lead Barrhead’s retail division, including its call centre operations, with responsibility for aligning sales and marketing strategies.
"Working with the Barrhead Travel team has been truly fantastic – the pandemic has certainly served us with a bumpy ride but, seeing first-hand the skills and experience across the breadth of the business, I know we’re well-positioned to move forward with a strong recovery," she said.
“While there are challenges ahead for the industry, it’s a privilege to be joining the senior leadership team at, what I believe, is one the UK’s most dynamic travel businesses. I’m very much looking forward to my next chapter with Barrhead Travel."
