Eleni Skarveli, director for the UK and Ireland at the Greek National Tourism Organization, reconfirmed Greece’s commitment to responsible tourism and the TTG Sustainable Travel Heroes programme today (16 April).
“This decision aligns with the promotion of the sustainablegreece.co.uk platform, which is designed to highlight the many sustainable initiatives across Greece and encourage British travellers to explore them,” she said.
“By taking on this role, Greece aims to inspire global initiatives that support more sustainable tourism models.”