The Majorca-based company completed the purchase of GTA in October 2017, having also acquired US-based wholesaler Tourico early last year.

The following moves come following a strategic review of the business following the two acquisitions:
 
Asi Ginio joins from Tourico to become director of commercial strategy & strategic partnerships.

Alex Brandle, previously senior vice president of business transformation director at GTA, becomes director global business services.

Peter Mansour has been appointed director of product management, having previously worked for companies such as Microsoft and eBay.
 
Alistair Roger joins from GTA to become director retail travel agencies.

Sam Turner, previously director of sales at Hotelbeds, takes on the role of director wholesale and sourcing.
 
Gareth Matthews will continue as director marketing and communications for the enlarged group, including Tourico Holidays and GTA brands. He will also become responsible for sponsorship partnerships.

All members of the new management team will report to Carlos Munoz, managing director of Bedbank.
 
Munoz said: “In just over three months the integration has progressed significantly. Cross-selling is already underway across the various businesses and already we’re recruiting an additional 200 roles in the contracting and yield teams – who will fulfill our objective of directly contracting 10,000 new hotels over the coming three years.

“To reflect this strong leadership position after careful consideration we have adapted the departmental structure of our Bedbank business.

“We have created these new areas and appointed senior management from across our three brands to lead them, even bringing in new talent from outside of the business.”

Hotelbeds was sold by Tui Group for €1.2 billion in 2016 to private equity group Cinven and Canada Pension Plan Investment Board.